Yelp’s latest trend report for 2025 reveals a shift towards more in-person community-building activities, mood-boosting hobbies, grown-up getaways, and hybrid hangouts. The platform analyzed consumer searches to predict the emerging lifestyle trends for the new year.
In-person community-building is on the rise, with searches for clubs and group activities increasing. People are prioritizing real-life connections by participating in run clubs, chess clubs, social clubs, and book clubs. Competitive sports like pickleball and padel are also gaining popularity, along with trivia and modern lawn clubs.
Dopamine-boosting hobbies such as group classes in songwriting, blacksmithing, dance, and sewing are trending. Other emerging hobbies include pasta-making, latte art, and jewelry-making.
Grown-up getaways and retreats are predicted to be a major trend in 2025. Searches for adult summer camps, postpartum retreats, fitness retreats, wellness retreats, and holistic retreats are increasing. People are craving opportunities to relax, heal, and connect with peers.
Hybrid hangouts that combine fun activities with food and leisure are also catching on. Searches for unconventional business models like laundromat bars, bookstore and plant shops, book bars, gas station restaurants, and beer spas are on the rise.
As individuals look for ways to make positive lifestyle changes in the new year, Yelp’s trend report provides valuable insight into the activities and hobbies that will shape 2025.
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